Many people believe that art showcased at events like the Venice Biennale isn't up for sale, viewing it solely as a government-backed showcase for contemporary art. However, this perception doesn't quite align with reality. While it's true that artworks themselves can't be bought or sold within the context of these biennials, the art market has ingeniously found ways to capitalize on these occasions. In the following text, we'll explore the dynamic interplay between the cultural and commercial dimensions of art within the biennale framework.